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A Qualitative Study of Five Authors of Five Blogs on Training and Development

This qualitative study of five authors of five blogs on training and development is my thesis which was defended on August 26 2008 and submitted in partial fulfillment of the requirements for the degree of Masters of Arts (Educational Technology), Concordia University, Montreal, Quebec, Canada.

Abstract

This study analyzed what it means to be a blogger in the field of training and development—an edublogger—as well as the credibility of blogs intended for the training community. The specific research questions were posed from the insider’s or emic perspective. The objective of this study was to attempt to paint a portrait of an edublogger and uncover areas for further research.

A phenomenological qualitative research design methodology was used in an attempt to observe the connections between edubloggers and their readers, which is in harmony of the spirit of the blogs as well as to understand the essence of experiences in the blogosphere. A grounded theory was constructed from a cross-case analysis—case studies were developed using interview transcripts of the 5 bloggers and artefact analysis of each of their blogs over a 4-month period—with the intention of identifying key phenomena.

Common themes related to the edubloggers’ motivations, writing style, community building and other general practices were uncovered as. In addition, a substantial set of emerging questions specifically relating to readership and the qualitative assessment of blog content were noted.

Read this document on Scribd: [Thesis] Qualitative Study of Five Authors of Five Blogs on Training and Development

You Just Might Digg This!

What makes a blogger credible? What gives them authority? How do we measure their success?

In a blog post entitled Blog Metrics: Six Recommendations For Measuring Your Success, Avinash Kaushik, a Web Analytics Practitioner, writes about 6 ways to measure the impact of your blog. In summary, they are:

  1. Raw Author Contribution
  2. Holistic Audience Growth
  3. Conversation Rate
  4. “Citations” / “Ripple Index”
  5. Cost
  6. Benefit (ROI: Return on Investment)

His post is actual a very informative read. The approaches he discusses are however purely quantitative, except for a certain degree of qualitative metrics that might be included in the ROI analysis. He addresses non-traditional or unquantifiable values, which is similar to what I discussed in my blog post on consultants 2.0.

Digg.com

Digg.com

However, Tools that gather opinions on the quality of content have been emerging on the Web. An example of such a tool is Digg, a social media application that enables Internet readers to share the content they discover from anywhere on the Web with others. The way Digg works is that readers submit or “Digg” their appreciation of a Web resource. Other members of the Digg community will have access to the review and will either ignore it or “Digg” it themselves. When a resource receives a substantial amount of “Diggs”, it gets promoted to front page status. Digg explains its vision in the “about” section on the Digg Website:

And it doesn’t stop there. Because Digg is all about sharing and discovery, there’s a conversation that happens around the content. We’re here to promote that conversation and provide tools for our community to discuss the topics that they’re passionate about. By looking at information through the lens of the collective community on Digg, you’ll always find something interesting and unique. We’re committed to giving every piece of content on the web an equal shot at being the next big thing.

It would be interesting to find out how will tools like Digg affect the way content will be perceived on the Web? Even if the tools for critical analysis are available, will readers have the necessary critical analysis and thinking skills to utilize them properly?

I recently defended my thesis in which I analyzed what it means to be a blogger in the field of training and development—an edublogger—as well as the credibility of blogs intended for the training community. The specific research questions were posed from the insider’s or emic perspective.

The objective of this study was to attempt to paint a portrait of an edublogger and uncover areas for further research. This is one of those areas.

Informally, I’d find it very helpful to have your opinions now. What is your take on the potential of such tools? How does it relate to the raison d’être of blogging?

Visualizing the Transition from Learning 1.0 to Learning 2.0

On the wiki page devoted to VizThink’s Visual Learning Group, Brent Schlenker asked others represent the  transition from Learning 1.0 to Learning 2.0.

I contacted Brent a few weeks ago, manifesting my interest to participate. I’ve got something brewing…

The Evolution of Workplace Learning

The Evolution of Workplace Learning

Peter Stoyko has already come up with an information graphic. It focuses on how social media/Web 2.0 tools have facilitated learning as well as how mapping and graphic/visual facilitation have facilitated learning.

I’m thinking there is a link between the two actually. I believe they feed one another somehow. I’m not sure how to formulate it yet, but it definitely has some of the following elements.

Technological improvements /  Web 2.0 technologies make it easier to:

Can you think of other links? It would most definitely help me out in developping my own information graphic.

Information R/evolution

I’m almost done editing my 165+ page thesis which I’ll be defending at the end of the summer. When I look at this video, I cringe to think of what it was like to write a thesis back in the olden days!

If an Image is Worth a Thousand Words, How Much is an Animation Worth?

Nicholas A. Christakis, M.D., Ph.D., M.P.H., and James H. Fowler, Ph.D. recently published an article in the New England Journal of Medicine entitled The Collective Dynamics of Smoking in a Large Social Network.

What is fantastic with this article published online is that there is a page with supplementary material containing an animation entitled: Dynamic Graphic Representation of a Portion of the Framingham Heart Study Social Network (pump up the volume).

I’ll admit – I didn’t read the article. My eyes are too exhausted from editing my thesis (and yet somehow I find the will to blog). However, the animation was clear enough, and though I may not have as much information as I would have had by reading the article, I believe I got the essential information that I needed, and because I’m a very visual person, was able to comprehend the message quite quickly.

If only I could have done a giant Tag Cloud of my jumbled thoughts for my thesis!

The 7 Levels of Artful Facilitation

From Be a Multi-Dimensional Facilitator:

Artful facilitation requires awareness and action at all levels: physical, thinking, emotional, intuitive, energy, spiritual and synergistic.

Great tips on how to be an effective facilitator.

Visual Display of Information

few years ago, I discovered Edward Tufte, who has been writing about how to efficiently display information. Here are 2 exerpts from The Visual Display of Quantitative Information (1983) – click the images to enlarge.

Fuel Economy Standards for Autos - New York Times, August 9, 1978, p.D-2.

The Shrinking Family Doctor - Los Angeles Times, August 5, 1979, p.3.

I was thoroughly impressed with the multiple examples of clever mix of text and images. It made me reflect quite a bit on the use of images in my own presentations. Now I’ve been known to use a lot of charts, diagrams and other methods to visually display information when I make presentations or posters. Maybe it’s because I’m a visual person, but I find it really helps me understand, process… well visualize the information.

In his November 2007 blog post entitled Warning: Using the Wrong Images Can Confuse Your Learners, Tom Kuhlmann discusses the importance of using images appropriately. He starts his post off with:

To lessen the cognitive load and make your content more memorable, it’s important to use images that contribute to the learning experience rather than detract from it.

Images are powerful, as are words. There seems to be a trend about adding some kind of a visual display to words on the Web 2.0. The Tag Cloud is gaining popularity. Wordle seems to be on many web aficionados’ radar lately.

And my personal new favorite discovery is Many Eyes. Click on the vignette below to see my Dr Seuss word tree!